March 3rd, 2023
Luck, TX

There are parties, and then there are the Texas Film Awards, the Austin Film Society’s can’t-miss annual fundraising gala. It’s the place where Texas’s film and television luminaries come together to support the impactful artistic and educational programs of AFS, and it’s coming back on March 3rd, 2023.

This year we’re going big and bringing the festivities to Willie Nelson’s Luck, TX, just outside of Austin, with shuttles optional for all guests. Get ready to be transported to the old, outlaw West at this mesmerizing movie-set-turned-venue where you’ll enjoy elegant cocktails, live music, and an atmosphere as enchanting as the Hill Country itself, all for the occasion of supporting and celebrating film.

The evening will include:

  • Glamorous red-carpet arrivals
  • An unforgettable awards ceremony inducting this year’s newest members of the Texas Film Hall of Fame
  • An auction supporting up-and-coming filmmakers, featuring uniquely curated packages for Texas film and television fans
  • Mingling with the movers and shakers of the Texas film industry while celebrating Texas’s biggest stars

Tables and tickets are limited, so don’t miss the opportunity to be at the center of Texas film culture! Honorees, presenters, and special guests will be announced, so keep your eyes peeled for exciting additions to our star-studded program. Visit the Texas Hall of Fame page to see the full list of previous honorees and inductees. 



Currently the Warner Bros. Pictures Group Co-Chair and CEO, Michael De Luca (Fort Worth) will be honored for his impact on global cinema as a creative producer and executive. With over three decades in the business he has been nominated three times for an Academy Award® for Best Picture of the Year (THE SOCIAL NETWORK, MONEYBALL, and CAPTAIN PHILLIPS), and three times for an Emmy Award (for producing both the 89th and the 90th Academy Awards® and for producing Escape At Dannemora). Additionally, he has been nominated four times for a Producers Guild of America Award.


A native of Cedar Hill, Texas, Jonathan Majors has starred in films including Joe Talbot’s THE LAST BLACK MAN IN SAN FRANCISCO, Jeymes Samuel’s THE HARDER THEY FALL, and Spike Lee’s DA 5 BLOODS. Majors also starred in the series Lovecraft Country, for which he was nominated for an Emmy Award, and on screen was most recently in J. D. Dillard’s DEVOTION. He will next be seen starring in Peyton Reed’s ANT-MAN AND THE WASP: QUANTUMANIA, in theaters February 17th, and Ryan Coogler’s CREED III, in theaters on March 3rd.


Margo Martindale, originally from Jacksonville, Texas, is a three-time Emmy winner, receiving two consecutive Guest Actress in a Drama series Emmys for THE AMERICANS, and the third for JUSTIFIED. Martindale’s decades of work on the big screen includes collaborations with everyone from Paul Newman to Nicole Kidman and Meryl Streep, in films including THE HOURS, AUGUST: OSAGE COUNTY, DEAD MAN WALKING and PARIS JE T’AIME, among many, many others.She can currently be seen starring in Ryan Murphy’s Netflix mega-hit THE WATCHER opposite Bobby Cannavale and Naomi Watts. She will next be seen in Elizabeth Banks’ film COCAINE BEAR opposite Keri Russell and Ray Liotta. Recent TV credits include starring roles in AMERICAN CRIME STORY: IMPEACHMENT, MRS. AMERICA, YOUR HONOR, SNEAKY PETE, THE ACT, THE GOOD WIFE and spinoff THE GOOD FIGHT.



The “first couple” of the American independent cinema scene, John and Janet Pierson’s influence has had a lasting impact on American film history. Their early work as exhibitors and subsequently producer’s reps/financiers for independents in the 1980s and 90s ushered in a wave of major new talents and culture-changing films. Their experiences in these years were shared in John’s best-selling book, Spike, Mike, Slackers & Dykes, which entertainingly chronicled their support of artists including Spike Lee, Michael Moore, Kevin Smith, Richard Linklater and Rose Troche, among others. From April 2008 — Oct 2022, Janet was Head of SXSW Film Festival (now SXSW Film & TV Festival), taking the famed festival to new heights with talent discovery and launching major films. She now serves as Director Emeritus of SXSW Film & TV Festival.


March 2nd
Texas Film Awards Special Screening: CREED III
7 PM at AFS Cinema

March 3rd

Shuttle Service (Optional, Complimentary)
5-6 PM

Red Carpet Reception and Cocktail Hour
6:00 PM

Dinner, Live Auction, and Awards Show
7:30 PM

What to wear to the Texas Film Awards

★ Tables & Tickets ★


  • Red Carpet Reception
  • Table for 10, premium placement
  • Stagefront lounge for 10
  • Dinner & Awards Show
  • VIP Bar Access
  • Dedicated beverage & bottle service
  • Optional shuttle service to and from Luck, TX
  • 4 Honoree Brunch invitations (March 3 in Austin)
  • 10 Texas Film Awards Special Screening tickets (March 2 in Austin)


  • Red Carpet Reception
  • Table for 10
  • Dinner & Awards Show
  • VIP Bar Access
  • Dedicated beverage service
  • Optional shuttle service to and from Luck, TX
  • 2 Honoree Brunch invitations (March 3 in Austin)
  • 4 Texas Film Awards Special Screening tickets (March 2 in Austin)


  • Red Carpet Reception
  • Dinner & Awards Show
  • Open Bar
  • Optional shuttle service to and from Luck, TX

Your generosity helps AFS achieve its mission to empower the next generation of filmmakers.  Production and travel grants, internships, workshops, mentorship, and training — tickets and contributions make all these things possible for emerging artists throughout the Lone Star State. If you can’t make the evening’s festivities, please consider making a donation today.

For information about how your business or company can support the Texas Film Awards, please visit our sponsorship page.



Katy Bettner · Kathy Blackwell · Kelly Cash · Amy Edwards · Kiki Lambden-Stout · Heather Page · Tracy LaQuey Parker · Melissa Plunkett · Heather Wagner Reed · Riki Rushing · Red Sanders · Päivi Pütsepp-Seufert and Eric Seufert · Irene Shoghi · Laurie and Doug Vander Ploeg